Apple is making a new TV show based on the life of Kevin Durant, and it’s name is simple…. Swagger. Variety reported that the show is going to explore the World of AAU basketball and how it affect the lives of the players, families and the coaches.
The series will be written and directed by Reggie Rock Bythewood, best known for writing the 2009 Notorious B.I.G. biopic Notorious, and for creating the recent Fox limited series Shots Fired. It will be produced by Imagine Television and Durant’s Thirty Five Media, with Durant serving as an executive producer.
The Wall Street Journal reported in August that Apple would spend $1 billion on original content in the following year, and announcements of projects like this one have been a regular part of the news cycle ever since